Thoughts, stories, and industry perspectives

The cat furniture category has grown quickly as pet ownership rates have risen and pet owners have become more willing…

Across the pet food industry, one question is being asked more frequently than ever: “Why is freeze-dried pet food so…

The global pet furniture market is projected to grow from USD 4.74 billion in 2026 to USD 8.24 billion by…

The freeze-dried pet food market is one of the fastest-growing segments in the pet industry. In 2025, the market was…

Many cat owners view cat trees simply as “toys” nice to have, but not essential. However, veterinary and behavioral research…

The freeze-dried pet food market has grown by nearly 20% annually over the past few years, attracting many brands to…